To build a successful business we have to stop doing it all and lead. Women can multitask, do it all and then some but does that serve us. Working with business owners and professionals has taught me a lot about what gets in the way of our success. Learning not do it all is the first and most important step.
Women have a very high level of creative energy. This energy is natural to our bodies because of our ability to create life. As an analogy, if men have 40 points of energy, women have 140 points. One is not better than the other; they are just different though it does explain a lot.
Because we have so much life force energy we are eager and ready to create something, makes things happen and get it all done now. A high creative energy is our state of being when we are well, and our energy is at its natural vibration.
The challenge is to decide how to use this energy in ways that help us achieve our vision of success. Too often, we use our creative energy to do what is at hand whether it is the most productive use of our time.
Sarah owns a successful company though she did not reach her financial goals of $1.5 mil. for last year. She is close but not there. Sarah gets in the way of reaching that goal by doing what is at hand, what needs to get done and so she does it. Helping Sarah not to do the work of the business is a constant challenge in our coaching sessions.
Sarah purchased a very expensive management system to track the work of the business, for staff to record billable time and for invoicing. To her credit, she delegated the implementation to her COO but when her COO did not get it done on the timeline set, Sarah stepped in and did it herself. Setting up the management system distracted her from her role as the business owner.
When we discussed this, Sarah described an intense feeling in her body that compelled her to get it done. That intense feeling is our enormous female creative energy. Our challenge is to change our reaction to this from doing which relieves the energy but distracts us from our vision. Learning to focus that creative energy in strategic ways and not doing ways is essential for a business to grow.
Sarah’s story is familiar. For women to grow large successful businesses we must learn to use our creative energy in new ways. Our next step is to move from doing the work of the business to being the strategic thinker and leader of the business. It is a hard transition because for so long we have responded to our creative urges by doing something with it.
Using our creative energy in our business as a leader is important. We can also use our creative energy outside of our business that satisfies the need to do something creative. These are new ways of being for women focused on success.
Best wishes, Kay